who we are
Vincent Tam, Principal and Chief Brand Strategist
Vincent Tam is the owner and founder of Voxfire - an art space and creative consultancy that delivers brand expression solutions for companies. See Voxfire Gallery Press Coverage
With 20 years of experience in marketing, advertising, business development and media, Vincent's background spans industry leadership roles including tenure at Omnicom Group exclusive business-to-business communications agency Doremus. There he ran the Asia Pacific region and earned the first annual DAS / Omnicom Group "Excellence in Innovation Award" in 2013.
Prior to Asia, Vincent lead client management for U.S. multicultural advertising agency Admerasia in New York City and AAAZa in Los Angeles. He also held in-house marketing and business development roles at The Weather Channel/weather.com, Premiere Radio Networks, and community startups Click2Asia.
Throughout his extensive career, Vincent has gained rich experience in building brand positioning and go-to-market strategies and activation programs for a broad spectrum of blue chip brands across key industries including:
Financial: Citibank, BNY Mellon, JP Morgan, Julius Baer, CFA Institute, The Wall Street Journal, Western Union
Spirits: Moet-Hennessy, Johnnie Walker
Automotive: Mercedes-Benz, Toyota
Consumer & Beauty: P&G, Kraft Foods, Tyson Foods, SK-II
Technology and Industrial: Verizon, Microsoft, HP, Corning, Underwriters Laboratories
Gaming: Wynn Macau, Foxwoods Casino
From 2011 - 2013, Vincent also oversaw the regional marketing and promotion campaign for the largest Andy Warhol Exhibition in Asia Pacific. Under his guidance, the regional campaign won the Best Integrated Marketing Campaign under $250,000 USD global award from the Business Marketing Association in New York.
In 2010, Vincent opened Voxfire Gallery, an independent and bold contemporary art space featuring the hottest prop of emerging artists, performers and musicians.
His vision is to combine his expertise in brand marketing and his love of artistic expression.
Visit his Linkedin here
Watch Vincent speak about the brand value of TEDx on TVB Pearl